AI systems are "trained" using massive datasets, and the quality of this data determines the model's performance. AI can ...
It's a commonplace of artificial intelligence to say that machine learning, which depends on vast amounts of data, functions by finding patterns in data. The phrase, "finding patterns in data," in ...
At any recent security conference lately, you probably have heard hundreds of vendors repeating the words "We have the best artificial intelligence (AI) and machine learning." If you happened to be in ...
Campaign Middle East on MSN

AI knows the pattern. It doesn’t know the room

In February 2026, I ran an AI-driven guest qualification system targeting HNWI travellers at Nara. The brief was built from two years of CRM data: spend profile, recency, frequency of engagement, ...