“Hello and welcome to BuzzFeed’s ASMR News Now, where we take you on a euphoric journey though the news,” a soothing, almost unsettlingly soft female voice whispers. “Now let’s move on to our top ...

Whether you were into squishing foam or cutting soap, the strangely soothing sounds of ASMR video definitely had a moment in 2018. Now, research from Samsung may make those videos a lot easier to ...

As part of London Fashion Week FW23, footwear designer Steven Ma tapped Brenda Hashtag and Anni Bread to create a short film titled Pump Fiction. It was the start of an obsession for the emerging ...

ASMR正在闯入品牌营销的大门。 炎炎夏日的燥热如何驱赶？前段时间，TOP君看到一条有意思的夏至广告，来自凉茶品牌和其正的《最美萂声致夏至》。 广告片采集了自然界夏日的各种声音，邀请人们用耳朵感受夏天热闹非凡的氛围。 相比于用视觉攫取受众的眼球 ...

What do the sounds of whispering, crinkling paper, and tapping fingernails have in common? What about the sight of soft paint brushes on skin, soap being gently cut to pieces, and hand movements like ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Enjoy this satisfying video featuring AI knife cutting experiments! This visual asmr experience is visually intriguing with ...

With the friction of two sponges rubbing together, actress Eva Longoria plunges head-first into ASMR. For some, that sound — or that of nails scratching against a plush towel, or of a hair brush’s ...

When Spirit Payton started making videos in 2015, she had no idea she was destined to become the online "Queen of ASMR." Now, millions of people have watched her eat pickles. ASMR, or Autonomous ...

This is not your typical fruit salad. Prepared by the fire, this mix turns fruit into something rich, indulgent, and completely over the top. You’ll hear chopping, sizzling, and crackling flames in ...