On the list of the worst things to shop for, bras fall somewhere between bathing suits and jeans. Not fun. But there’s a new way to make bra shopping a whole lot easier (and way less awkward): A new ...

Don't know your bra size? Join the club. There's a deep confusion over bra sizing and how to measure your bra size. While it shouldn't be complicated, it feels like lingerie shopping is an endless ...

Of all the clothing we own, there is one item for which fit is more important than anything else: the bra. Sure, an ill-fitting pair of jeans can be annoying to deal with and maybe even have the power ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Once you have the fit dialed in, consider how the bra makes you feel. Sarah Shotton, creative director of ...

Finding the perfect bra remains one of the most challenging aspects of personal shopping, with studies indicating that approximately 80% of individuals wear incorrectly sized undergarments. This guide ...

We've been wearing bras for decades. Yet, with a lack of easily accessible information out there, many of us still don't realise we've got the wrong size on, or know how to find the perfect fit. And ...

Ill-fitting bras can cause neck, chest and shoulder pain. Use a tape measure to size your under and over bust. Explore different bra styles to suit your breasts like bralettes or push-up bras. Finding ...

When was the last time you were measured and fitted for a bra? If you can't remember, it's probably time. Bra sizes fluctuate because of changes in weight, diet and exercise, pregnancy, and ...

Bra fitting guide 01:40 Many women are wearing bras that don't fit. A bra that fits right makes a big difference. Here's how to see if you're wearing the right size.