“Affect” is a verb, and “effect” is a noun—except when it’s the other way around. and you can remember the verb form is spelt with an A because a verb often denotes an act. Act begins with A, affect ...

This study provides important evidence that negative affect is associated with slower cognitive processing in daily life, with findings replicated across three independent samples and supported by ...

It’s so often the case in the English language that two words sound similar, or have similar meanings, to the point where even skilled native speakers use one when they mean the other. And while there ...

A recent Google search for the phrase “affect positive change” turned up about 101,000 hits. Here’s one near the top of the list, a December 2014 story by Monica Middleton on the Guardian website: ...

In psychology, your "affect" refers to how you portray emotions – through gestures, your tone of voice, facial expressions, and the like. If you’re happy or upset, people usually can see it on your ...

Flipped instruction. Project-based learning. Cooperative groups. Mobile technology. Much of the discussion about effective teaching focuses on instructional tools and techniques, which makes sense ...

A user on Twitter asked me recently about the difference between “affect” and “effect.” Specifically, she wanted to know which to use in the phrase “the affect/effect of celebrity endorsements.” The ...

What Is the Dunning-Kruger Effect? The Dunning-Kruger effect happens when when someone who isn't especially knowledgeable in a particular area overestimates how much they know or how good they are at ...