Wells Fargo analysts predict ads will makes billions for Netflix — after a two-year period of subscriber cannibalization. Ads are coming to Netflix and with them, so will more subscribers and bigger ...

"The U.S. TV ad market is unique, arcane and still pretty analog," argues Wells Fargo's Steven Cahall, whose analysis finds major media companies providing ad impressions at an effective CPM of $12, ...

Steven Cahall believes Netflix stock is worth $300 per share. That's half what it was at the end of 2021, but a much more bullish target than most. As Netflix founder and Co-CEO Reed Hastings ...

Tuesday was nerve-racking — not just for Netflix, which reported its second-quarter earnings, but really for anyone in Hollywood with ties to a subscription-based streaming service. Fortunately, a ...

On Monday, Wells Fargo maintained an Overweight rating on Netflix (NASDAQ: NFLX) stock and increased the price target slightly to $1,222 from $1,210, citing a clear path for growth as evidenced by the ...

Most of us are hoping that the Q1 reporting cycle, which took the spotlight with the quarterly releases from JPMorgan, Wells Fargo, Morgan Stanley and others on Friday, will prove to be much more than ...