The most common form of texting worldwide is through over-the-top (OTT) services that operate on top of another service. In this case, the internet. Apps that offer OTT messaging surged in popularity ...

Taylor worked with AP from 2018 to 2025, most recently as Google Editor. The technology underpinning early mobile text messaging began development in the 1980s. The short message service (SMS) ...

Although SMS remains the only way to be sure of reaching anyone with a mobile number, in any country, very few apps currently support it. That’s partly due to the age of the protocol, and partly to ...

The Android operating system offers native support for third-party texting apps. Google Messages might be ubiquitous with texting on Android, but plenty of third-party developers have built their own ...

To succeed in modern business, you must meet your customers where they are and quickly deliver recognizable value. From a communications standpoint, if you can’t connect with your audience in their ...