The rumors were true. On Monday, Fujifilm announced it is working on a new mirrorless medium format camera system. Dubbed the GFX 50S, it uses a 51.4-megapixel sensor measuring 43.8 x 32.9mm. A new ...

It's only been a few short years since Fujifilm began its journey to push its own vision of exactly what a medium format camera should be. After decades of medium format being large, boxy, and heavy ...

Instead of developing a full-frame 35mm system to complement its APS-C X series, Fujifilm opts for medium format. Images, and the devices that capture them, are my focus. I've covered cameras at PCMag ...

Fujifilm follows up its 50-megapixel mirrorless medium-format GFX 50S and 50R models with the 102MP GFX100, both the least- and most-Fujifilm-like camera the company's delivered in quite a while. It's ...

Fujifilm today announced details on pricing and availability for its new medium format camera, the GFX 50S. The 50-megapixel mirrorless camera will be available by the end of February and will sell ...

The GFS 50S with the stock electronic viewfinder attached. There’s a hot shoe on top of the the accessory EVF. Stan Horaczek *There was a ton of new gear to see out at Photokina 2016 last week, but no ...

Since its announcement at Photokina last September we've known that Fujifilm was working on the GFX 50S, a new mirrorless medium format camera. Now the firm has revealed exactly when the camera will ...

It feels better in hand than any past GFX mode because it’s shaped more like a conventional mirrorless camera. At the same time, it offers a deeper grip that’s more comfortable, while adding an extra ...

is an editor overseeing The Verge’s product reviews and service journalism programs. Dan has covered the technology world for over a decade at The Verge. Fujifilm has announced that the GFX 50S medium ...

Fujifilm made the biggest splash at Photokina with the GFX 50S, a mirrorless camera with a giant sensor stuffed into a fairly compact body. When it arrives early in 2017, the company will be in the ...

Fujifilm has decided to make a big announcement at Photokina ... medium format big, in fact. The firm has revealed it's entering the medium format market with a new mirrorless camera system, GFX. The ...

Posts from this topic will be added to your daily email digest and your homepage feed. is an editor overseeing The Verge’s product reviews and service journalism programs. Dan has covered the ...