There are good logos and there are bad logos—who can tell the difference between the two? Per Mollerup, an economist whose Scandinavian visual communications firms Designlab specializes in corporate ...

Do you have a strong logo or a weak one? While a dancer may ask herself, “I wonder what Michael Jackson would think of my dance moves?” or a boxer may ask himself, “I wonder what Muhammad Ali would ...

Designing a logo is like cooking a plate of food. Many ingredients come together and with testing you can end up with something really tasty. Good logos are unique but simple in form, practical but ...

What comes to mind when you hear the company name, Nike? Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a shoe ...

This article will explore the best Canva fonts for logos. Note that different fonts will look different if you use in all caps vs first letter caps, vs all lower case. You will need to experiment with ...

In a world where branding is key to the survival of a company, a well-designed logo is a must-have. But not all logos are created equal. You may like the look of your logo, but is it really doing its ...

Every day consumers are confronted with countless logos, mostly unaware of how these icons are constantly transmitting a slew of messages aimed at the subconscious. "A company's logo is its shorthand, ...

Opinions expressed by Entrepreneur contributors are their own. Logos are big talkers. I love weighing in on the logo design process for my ventures, because my logo is how I’m going to introduce ...