Given the quantity of articles, presentations and studies dedicated to the importance of video in marketing, you’d assume its adoption was near-universal. Yet according to Aberdeen Group, only ...

Dustin Schultz is the Emmy Award-winning founder of Union. Union partners with marketing teams to strategize and create video content. Video content requires more than technical proficiency—because ...

Here's how to use AI to generate videos, avatars and interactive content on a platform built for a wide range of audiences. Carly Quellman, aka Carly Que, is a multimedia strategist and storyteller at ...

It’s no secret that when you want to learn something new—whether it be a recipe, a song, or a workout routine—you’ll seek out a how-to video. Your average content creator realizes this and is always ...

Have you ever wished you could be in multiple places at once—creating content, engaging with your audience, and managing your brand—all without the endless hustle? In today’s fast-paced digital world, ...

How long is a short-form video? Short-form videos can range anywhere between a few seconds and a few minutes long, and usually they stand at five to 90 seconds. Short social media videos are the most ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. They explode into our feeds, capturing attention and ...

Short-form videos may dominate social media, but long-form content remains essential – especially on YouTube. From in-depth tutorials to video podcasts, longer videos can drive engagement, build ...

Tired of complex image or video editing software? Need to produce quality image and video content at scale quickly? Frustrated by switching between multiple platforms? If any of this is true, then you ...

AI-generated videos are already here, and this machine is unstoppable. According to a Wistia report, 41% of videos will be created with AI in 2025 — double the share from last year. AI now plays a ...

Video creation has never been easier. Whether you’re a content creator scrambling to keep up with TikTok trends or a marketer in need of quick product demos, AI video generators are becoming your new ...

AI is everywhere. Here’s how to spot it. This post is part of Lifehacker’s “Exposing AI” series. We’re exploring six different types of AI-generated media, and highlighting the common quirks, ...