A 5.3 percent shrinkage in online advertising for the first half of 2009 isn't all that bad, when compared to rest of the ad market, new figures indicate. Caroline McCarthy, a CNET News staff writer, ...

Mobile ads are 30 times more effective than Internet ads. This headline was run recently by a wide range of industry publications. It refers to a study about advertising on mobile phones that was ...

Ad revenue from digital advertising in the U.S. shot up almost 16 percent in the first quarter compared with the year-ago period, the IAB says. Lance Whitney is a freelance technology writer and ...

Even online advertising isn't recession proof. U.S. Internet ad spending slid in the first quarter of this year by 5% compared with the same period last year, netting out at $5.5 billion. By Mike ...

According to TNS, Internet ad spending will be up 16% in the U.S. in 2007, that coming in an overall U.S. ad market forecast to grow only 1.7%. By way of background, the total ad market is forecast at ...

Spending on Web ads, other than paid search listings, is expected to grow 7.6 percent, while ad spending across all media likely will rise 3.4 percent this year, according to TNS Media Intelligence.

Expenditure on internet display advertising has risen by 27 per cent on a year over year basis, complementing a rise of 4.2 per cent in global TV ad expenditure and a 5 per cent increase in outdoor ...

Last month, Robert Reeve, a digital tech worker from Washington, D.C., went to visit his mom in Michigan for a week. Shortly after, ads for a brand of toothpaste his mom uses — and that he also used ...

Last month, Robert Reeve, a digital tech worker from Washington, D.C., went to visit his mom in Michigan for a week. Shortly after, ads for a brand of toothpaste his mom uses—and that he also used ...

India's digital landscape is buzzing with activity, with 640 million users diving into the open internet's diverse offerings. This space encompasses OTT/CTV, music streaming, online gaming, mobile ...