The Lego Group CEO Niels B. Christiansen Courtesy The Lego Group Brick by brick, Lego keeps building itself up. Powered in part by ever-evolving brand partnerships (Bluey, Nike, Formula 1, and Star ...

to celebrate all things plastic and fantastic. The Lego name was invented in 1934 by the Group’s founder, Ole Kirk Kristiansen. Kristiansen took the first two letters of “Leg” and “godt” (Danish for ...