With so many recent lash primer launches, all we want to know is if the best lash primers are necessary? There's lots to think about, is it worth another step in your makeup routine? Is it worth the ...

Mascara is the one makeup item that most of us - no matter how bleary eyed we are - wouldn't skip. One coat of the black stuff can take your lashes from zero to hero in seconds, but what about mascara ...

The Standard's journalism is supported by our readers. When you purchase through links on our site, we may earn an affiliate commission. When your mascara is just not doing the trick, it's time to ...

Your look isn’t complete without done up lashes, and these days more women are opting to wear falsies instead of solo mascara. But they’re not the easiest to apply if you’re not a professional makeup ...

Primer is something many of us don’t consider, let alone invest in, but it’s worth doing. For those of us who work long hours and want to look our best, keeping our makeup on is essential for feeling ...

If you've finally found your holy grail mascara, but are still looking for a bit more lift, curl, or volume, it might be time to invest in an eyelash primer. Lash primers are also great for extending ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. The best lash ...

In an app full of glossy beauty tutorials, Stacey Solomon is providing some ultra-relatable relief in the form of her latest TikTok eyelash how-to clip. Titled 'Put my lashes on with me & watch me ...