As retail media becomes advertising's fastest-growing channel, marketing mix models struggle to deliver insights fast enough ...

Google vs. ChatGPT for AI shopping help; how Disney’s OpenAI deal helps brand marketing; holiday AI fails from McDonald’s and Amazon.

The "Marty Supreme" marketing campaign was successful because we could appreciate Timothée Chalamet's hustle, says a ...

In 2026, the marketers who win won’t be the ones with the most sophisticated attribution model, although it helps. They’ll be ...

Check out the pitch decks AI-powered advertising and marketing tech startups used to raise millions from venture capital ...

A new kind of disruption is unfolding within marketing departments, and it is not coming from a trend or a flashy campaign. It comes from the work fewer people see and the companies that quietly ...

Micro-dramas, first-party data integration and AI-led discovery reset performance marketing this year, say experts ...

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Marketing teams are spending less time asking what is possible and more time deciding what is worth pursuing at all ...

Due to high demand for this course, we operate a staged admissions process with multiple selection deadlines throughout the year, to maintain a fair and transparent approach. Explore our campus, meet ...

Due to high demand for this course, we operate a staged admissions process with multiple selection deadlines throughout the year, to maintain a fair and transparent approach. Explore our campus, meet ...