To maximize the return on a marketing plan, there need to be controls in place to monitor the plan's progress. As a marketing plan moves along, the controls are constantly analyzed to determine how ...

Creating an effective international marketing plan requires details about each country in which your company wants to sell products or services. Many of the sections in an international marketing plan ...

Everyone has heard the saying ‘without a plan, you plan to fail’, right? And this rings especially true when it comes to a company’s sales and marketing plans. Put in place to outline specific goals ...

The written document that describes your advertising and marketing efforts for the coming year; it includes a statement of the marketing situation, a discussion of target markets and company ...

If you’re planning to revamp or create a marketing plan for your business, keep reading for the five steps you need to make it happen. Opinions expressed by Entrepreneur contributors are their own.

It is February. And that means that British marketers, all over the country, gaze up at snowy skies and then look forward to 6 April. That date marks the start of the new tax year in the UK and, by ...

Ajay Prasad is the CEO of GMR Web Team, a full-service healthcare digital marketing agency focused on patient acquisition and retention. The ongoing boom in demand for medical spa services has driven ...

A dream without a plan is just a wish, so get ChatGPT to help make your plan. Tell it your hopes and dreams and see everything laid out in front of you, ready to share with the world. Convince ...

A business plan is all conceptual until you start filling in the numbers and terms. The sections about your marketing plan and strategy are interesting to read, but they don't mean a thing if you ...