Natalie Reynolds participates in the USC #SpeakYourMIND Ice Bucket Challenge ; James Charles participates in the USC #SpeakYourMIND Ice Bucket Challenge. But like all trends come and go, it seemed as ...

Students from the University of South Carolina started a recent campaign using the ice bucket challenge to raise mental health awareness Zoey Lyttle is a Society & Culture Writer-Reporter at PEOPLE.

The 2025 Ice Bucket Challenge was started by students at the University of South Carolina. The 2025 Ice Bucket Challenge supports mental health awareness and advocacy. Learn how to do the USC Ice ...