As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

Discover how text message marketing helps drive customer engagement and increases purchasing, plus tips on which SMS services to use.

Opinions expressed by Digital Journal contributors are their own. With the average American checking their phone once every 12 minutes, it is easy to see why SMS marketing is one of the most popular ...

Text messages can be annoying when you’re getting bombarded with them faster than you can unsubscribe. On the other hand, text messaging can be brilliant when your favorite restaurant texts you about ...

Florian Steps is Senior Manager Global Solution Strategy at Mapp Digital. Florian works with leading global brands to define and execute their long term vision, goals and strategies for digital ...