There aren't many rules when it comes to selling commercials, but among traditional media companies, one has long been honored: Before the new head of a sales division comes to work, the predecessor ...

There aren’t many rules when it comes to selling commercials, but among traditional media companies, one has long been honored: Before the new head of a sales division comes to work, the predecessor ...

Paramount ad sales chief John Halley is exiting the company after 17 years, a person with knowledge of the situation confirmed to The Hollywood Reporter. The writing has been on the wall since October ...

Paramount Advertising's new “Streaming Fixed Units” beg deeper questions you might want to know the answers to. The new advertising innovation gives brands top-level advertising placement -- the “A” ...

John Halley, president of Paramount Advertising, is leaving the company after a 17-year run. His departure, which was expected after the company hired Jay Askinasi as chief revenue officer in October, ...