In an increasingly interconnected world, the significance of technology in fostering positive social behavior change on a global scale is undeniable. Africa, though a latecomer to digitalization, has ...

At its core, conservation is about behavior change. Yet few organizations have put in place the structure, standards, and ...

A boy looking after their cattle at Katikit borehole in Tiaty, Baringo county on March 17, 2022. [Kipsang Joseph, Standard] Social Behaviour Change (SBC) tactics have successfully reduced maternal and ...

Behavior change is a powerful but underused tool in wildlife conservation. While widely applied in public health and development, its potential to tackle harmful behaviors to wildlife—such as ...

Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...

Suppose you want to eat healthier, exercise more, or avoid getting in arguments with your partner. Each of these requires behavior change, but changing behavior can be challenging. An important first ...