As connected TV (CTV) rapidly becomes the dominant method for consuming television, it also has become the fastest-growing ad channel in the U.S., accounting for one in every 10 dollars spent on ...

NEW YORK--(BUSINESS WIRE)--Universal Ads, the one-stop TV advertising platform simplifying access to the premium video category, and Ramp, the financial operations platform designed to save businesses ...

MNTN offers a strong growth story, aiming to revolutionize TV advertising for smaller brands through targeted, data-driven solutions. The company has shown accelerating revenue growth and is nearing ...

ENGLEWOOD, Colo., May 12, 2025 /PRNewswire/ -- DISH Media, a leader in addressable advertising and an indirect subsidiary of EchoStar Corporation, today launched AdvantEdge™ a next-gen, holistic ...

Capturing intent at the precise moment consumers are ready to take action has always been the goal in search. But there’s value – and real payoff – in influencing that intent before the search even ...

For years, television has been a one-way street — brands speak, viewers listen. But now, that wall is breaking down. A simple trackable QR code on the corner of a TV screen can turn a thirty-second ...

Financial markets were roiled recently when the world went upside down for a rare moment: Both the stock market and the bond market went lower on one day. For investors, companies, advertisers, all ...

BELLEVUE, Wash.—Despite ongoing worries about the economy, new data from iSpot shows that national linear advertising revenue recorded a 4.2% increase in Q3 2025 versus a year earlier to $8.77 billion ...

The global retail media market retains significant momentum, with ad investment projected to surpass $200 billion (€173.8bn) by 2027, reports WARC Media. However, underlying this growth is an evolving ...

Pharma advertisers have kicked off 2025 with a bang, with the top 10 spenders throwing almost 30% more money behind their TV commercials in the first quarter compared to the same period a year ago.

Donna Speciale, a veteran TV ad sales exec who had a long stint at Turner before moving to Univision, is stepping down as President of U.S. Advertising Sales and Marketing at TelevisaUnivision. The ...