In the ongoing battle between YouTube and viewers when it comes to ads and ad blockers, the streaming video site may have found a compromise, at least for live streams. On its features and experiments ...

Hamid is a dedicated technology enthusiast with a deep passion for testing new gadgets. With over five years of experience in the tech field, he has honed his skills and knowledge in various areas of ...

Our poll breaks down how readers are dealing with YouTube ads, from paying for Premium to third-party apps and beyond.

Chethan is a reporter at Android Police, focusing on the weekend news coverage for the site. He has covered tech for over a decade with multiple publications, including the likes of Times Internet, ...

Every year, we at YouTube love to look back at the top performing ads of the past 12 months to showcase the brand creativity that shapes our culture. And 2024 was no different — except for one thing.

If you’re running video ads on YouTube, you know there are a lot of factors to consider. But one of the most crucial elements is often overlooked: where your ads actually show up. This article ...

YouTube announced it’s making changes to mid-roll ads to improve the viewing experience for users while also helping creators potentially earn more revenue. Starting May 12, the Google-owned platform ...

Google YouTube’s crackdown on ad blockers has just ramped up further, with the streaming platform introducing new measures to stop users from using the privacy-preserving technology on its site.

YouTube parent company Alphabet reported its first quarter earnings Thursday. By Alex Weprin Senior Editor Even as linear TV continues to struggle, the video advertising market on YouTube continues to ...

With billions of users worldwide, one of the lowest advertising costs and the growing preference for video, YouTube has some serious marketing potential. Aside from the well-known organic side of ...

The YouTube mobile app is starting to hide its countdown timer and grayed-out skip button when it plays ads. The skip button now only surfaces after a user has watched a specific portion of the ad, ...