Search engines have evolved significantly from basic keyword matching to intelligent systems leveraging artificial intelligence (AI). This transformation prompts an important question: when it comes ...

Forbes contributors publish independent expert analyses and insights. An HBS Executive Fellow, Paul Baier writes about enterprise AI. Consultants and vendors love new terminology. Over the past 18 ...

The AI boom has turned into an arms race, with chipmakers, cloud giants and software upstarts all vying to define the next decade of computing. For investors, the hard part is not spotting the trend, ...

Stay visible in an AI-driven search world. Learn why defining and amplifying your site’s core expertise is the key to ...

These three stocks have strong competitive advantages that should support continued earnings growth. They all trade for very ...

Joining me today are Carsten Koerl, our CEO; and Craig Felenstein, our CFO. Carsten Koerl: Good morning, everyone, and thank you for joining us today. At the same time, our focus on efficiencies and ...

AI has changed the way searching happens—and that, in turn, has changed how discovery works. With tools like Perplexity, ChatGPT, and Gemini, the way they crawl the web is completely different from ...

Distinguished delegates, colleagues and friends, Writers and futurists have long echoed Alvin and Heidi Toffler’s idea that “the future arrives too fast…and in the wrong order.” Today, we know, the ...

Bing published a blog post about how clicks from AI Search are improving conversion rates, explaining that the entire research part of the consumer journey has moved into conversational AI search, ...

The digital transformation of retail continues to reshape consumer behaviour as online commerce remains a dominant force ...

This holiday season retailers will get a first look at how AI is reshaping the consumer landscape. By all accounts, it has the potential to one day challenge e-commerce giants like Google and Amazon, ...

Modern consumer brands are confronting an uncomfortable truth: the products they once made for retail shelves often fail online. The search behavior, recommendation engines, AI assistants, and ...