Well, it’s the start of a brand-new year. But instead of planning for the future and looking ahead, all anyone seems to want to do is to go back. Thanks to a new TikTok hazy purple-blue filter ...
Fashion trends come and go, but trying new looks to help you discover your personal style lasts forever, and we’re right there with you. We're all about focusing our outfits and aesthetics on ...
While you were decking the halls and frantically scrolling through gift guides to try to find the perfect last-minute present for your mother-in-law or significantly-younger cousin whose name you drew ...
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...
A year-end look at the viral moments that took over social media — from joyful hits to total misfires Jordan Greene is Society and Culture writer-reporter at PEOPLE. She has been working at PEOPLE ...
One of the best parts about the end of the year — outside of the holidays — is thinking about all of the events, goals and trends the following year will be filled with. As a commerce editor at NBC ...
Connie Francis' "Pretty Little Baby" was relegated to the B-side of a single when the American singer originally released the song in 1962. But this year it went viral as the soundtrack to hundreds of ...
Predicting what matters in fashion was once an elite sport, the province of those who attend those big runway shows in New York, Milan, London, and – right now – Paris, like the editors of influential ...
From the expressive silhouettes to the accessories that add texture and structure, these trends will be driving aesthetics for the season ahead. And just like that the seasonal change is upon us. It ...
One of the major takeaways from the Fall/Winter 2025 runways is that jewelry’s purpose is less about looking expensive and more about pulling an outfit together. Maybe it’s a brooch that makes a ...
Jenna Ortega’s eyes are lightly smudged, framed by dark shadows. Her face is pale, and her cheekbones are accentuated by a dash of gray. Her lips are tinged purple. She looks exhausted, but that’s the ...
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