1.1K views | Japan’s first shock-proof watch. Here’s the proof. Created in 1956, Japan’s first shock-proof watch from CITIZEN was dropped from a height of 30 metres from a helicopeter unto the street to prove it is indeed shock-proof! | Citizen Watch | Facebook

8.4K views | World’s first Light-powered Analogue Quartz watch was before its time. Introduced in 1976, this watch was environmently-friendly even before the term was in fashion! It used 8 single-crystal solar cells to charge a secondary battery. | Citizen Watch | Facebook

Always challenging the limits of the possible, CITIZEN deploys innovative technologies and techniques to craft watches that match our changing lifestyles, whatever the era.The quest for time and its essence is never-ending. As a company, CITIZEN never stops evolving. Join us to explore the limitless possibilities of time. | Citizen Watch

65K views · 302 reactions | Never be late! Be elegant. Be fashionable. Be on time. It’s possible with CITIZEN L Eco-Drive watches. Powered by any light source, it keeps you always on time. Unlike someone in the video! *From special allicance with “I’m Late” from Disney’s animated feature Alice in Wonderland. | Citizen Watch | Facebook