6K views · 146 reactions | This is why I use an LakeMaster chip in my Humminbird Helix machines! Not only was this a navigational hazard, it was a good smallmouth spot as well! This is the "Woods/Rainy" card. Lakemaster has BY FAR the best mapping on all of the lakes that we fish in the south as well. #humminbird #lundboats #lakemaster | Jeff Gustafson | Facebook

16K views · 356 reactions | The LakeMaster chip will help you find where the crappie beds are in the lake! | Crappie Masters | Facebook

270 reactions · 27 shares | Introducing NEW LakeMaster and LakeMaster Premium from Humminbird! LakeMaster with VX technology packs more information into each card than ever before. With features like multiple color palettes, four depth highlights, built-in SmartStrike, aerial imagery, and shaded relief - LakeMaster with VX technology will help you find prized fishing spots. | Major League Fishing | Facebook